Monday, April 30, 2012

I Die: We’re Crossing our fingers we are able to carry!!!



I LOVE THIS BRAND: Prototype is hopeful we’ll have it soon!!!

This will definitely add that twist to Prototype!!
xoxo iamtheprototype

Monday, April 23, 2012

Prototypical Designer


With an innate desire to create beautiful things, Detroit native Tracy Reese headed for Manhattan in 1982 to attend Parsons School of Design where she received an accelerated degree in 1984. Upon graduation, Reese apprenticed under designer Martine Sitbon while working for the small contemporary firm, Arlequin.  Reese worked at some of the industry’s top fashion houses, including Perry Ellis where she was the design director for Women’s Portfolio.

In Spring 1998, Reese launched her eponymous collection to rave reviews. Perfect for the modern woman, Reese’s debut showcased ultra-feminine pieces layered with intelligent nostalgia, charm and luxury; a distinctive look that the designer has since become known for.   

The designer’s second line, plenty by Tracy Reese, was introduced later that same year. A bohemian, ethnic-inspired collection that is of-the-moment, yet never trendy, plenty by Tracy Reese comprises pieces that unite myth and modernity with a rock-and-roll twist.  The collection is both eclectic and adventurous, featuring Reese’s signature detailing.

In 2007 Reese was inducted as a board member of the CFDA; and over the past decade, the Tracy Reese name has become synonymous with frothy dresses and print driven heirloom fare that women across the globe can’t get enough of. Reese’s eye for detail and extensive knowledge of color, fabric and form continue to be evident each season as she consistently reveals timeless, wearable looks that evoke sophistication and elegance. Reese’s approach is deliberate, combining modern craftsmanship with vintage flair, creating a look that is clearly her own. 

Both Tracy Reese and plenty by Tracy Reese have expanded into several brand categories. Tracy Reese footwear feature ladylike silhouettes in luxurious leathers with exquisite detailing; while the whimsical, feminine and eclectic, plenty brand now includes a home collection and candles. Reese added a third collection to her line up, frock!, comprised of fun and flirty occasion dresses that easily transition from day to evening. 

Tracy Reese has become a mainstay in the fashion industry as she continues to develop a strong design philosophy by staying true to her specific point of view. Reese has collaborated with several top brands including Sally Hansen, Hue and most recently, a line of footwear, plenty by Tracy Reese for Keds, debuting in spring 2009.

Bright colors, unique prints and intricate patterns define Tracy Reese, plenty and frock! A consistent fashion favorite amongst industry insiders, celebrities and fashionistas alike, Reese crafts finely detailed looks that make a statement and are easy to wear, garnering the attention of the nation's top media.

Tracy Reese, plenty and frock! are sold nationwide in top department stores and specialty boutiques as well as retailers throughout Europe and Asia

Monday, April 16, 2012

COMING SOON TO PROTOTYPE BOUTIQUE: elleLauri






ellelauri’s is everything Prototype stands for and that is why we have slected them to be apart of our brand selection...

 ellelauri is an affordable, luxury lifestyle brand. It’s perception came from the personal style of its co-founders Liz and Laura Rymar. Discovering a void in the market for a chic unique yet timeless clothing at an attainable price point, they wanted to create stylish yet wearable everyday clothing for women. Most of the collection is inspired by their time spent between London, Paris and New York, as well as their individual senses of personal style. Films, art, photography and travel also inspire ellelauri’s collections. Bold bright solids, distinctive prints, and highest quality fabrics are all signatures of the brand. ellelauri’s collection focuses on clean, simple lines, elegant silhouettes and sophisticated colors. The line is chic and stylish, perfect for any occasion. Each timeless piece has a superior fit and is made from the most comfortable & luxorious fabrics. The versatile collection is perfect for all women who effortlessly want to look stunning with a fun and flirty edge. All ellelauri clothing is proudly made in the USA.


xoxo 

Thursday, April 5, 2012

ToP It OfF ThUrSdAy: Designer Edition










Amanda deLeon is a Louisiana native residing in New Orleans, LA. A graduate of Louisiana Tech University, Amanda moved to the East Coast shortly after receiving her degree. After living in Wilmington for several years, Amanda relocated to Austin seeking a larger market, and has finally settled in New Orleans. Amanda is an avid surfer and draws inspiration for her clothing line from architecture, music and nature.
As a fashion designer, Amanda deLeon’s mission is to engineer clothing that breaks the boundaries of traditional beauty. Due to her architectural background, deLeon’s designs are structural in nature. Her pieces have precise detailing, but remain feminine and fun to wear. deLeon’s goal is to give women confidence in finding their own way to express their point of views about design, art and life.
 Amanda  DeLeon  is PROTOTYPICAL

Thursday, March 29, 2012

ToP It OfF ThUrSdAy





 
After  contemplating and searching  all night and day  on what today's post would consist of, my mind wondered to my pinterest boards and there I found the shirt  I feel in love with back in November!!!
This top gives me life!!! 
Thanks: Tuulavintage.blogspot.com

Wednesday, March 28, 2012

FASHION WISDOM WEDNESDAY: WHAT’S YOUR BODY TYPE?



  • Body traits: The upper body is larger than the lower, hips are slim, and chest is on the larger side. Shoulders tend to be broad. Weight gain usually occurs above the waist in the mid sections and in the rear.
  • Your secret weapon: Those legs!
  • Your goals: Elongate the torso, show off your legs and downplay mid-section weight and shoulder width.


  • Body traits: The lower body is larger than the upper, hip width exceeds shoulder width, and hips and butt are rounded with a defined waist. The chest and belly are fairly flat.
  • Your secret weapon: Shoulders, torso and flat stomach
  • Your goals: Show off arms, add shape to your upper body and down play wide hips to heighten upper body features.


  • Body traits: The upper and lower body have similar proportions, while the waist remains narrow. Any extra weight in the hourglass figure usually lies in the hips, thighs and chest area.
  • Your secret weapon: Curves, curves and more curves.
  • Your goals: Find a middle ground between baggy, drab clothing and overly sexy clothing. Show off your curves, balance the weight of your curves, complement your curves... did we mention your curves?


  • Body traits: The waist, hip and shoulder widths are similar to each other, usually on the slim side. Extra weight in the rectangle shape tends to hang out in the stomach and back regions. Some rectangles have smaller breasts, but this is not always true.
  • Your secret weapon: Your arms and legs. Because you don't need to minimize any body features, you have more freedom than the other body shapes to experiment with different trends and styles.
  • Your goals: Create curves, show off slender legs and arms


  • Body traits: Also known as the inverted triangle, this body shape features a broad upper body, large chest and wide shoulders. The waist and hips are smaller in proportion to upper body features.
  • Your secret weapon: Your legs
  • Your goals: Accentuate your lower body, and distract from broad shoulders and possibly boyish upper body.


 DO’S  and DON'TS


APPLE SHAPE

If you have an apple-shaped body like Jennifer Hudson:
  • DON'T bring attention to your waist.
  • DO go for v-neck tops. They create the illusion of a longer torso.
  • DO look for v-neck wrap-style tops with cinching on the sides.
  • DO wear belts at the smallest part of your waist.
  • DO conceal tummy bulge by wearing empire tops and dresses.
  • DON'T wear oversized empire tops.
  • DO wear low-rise jeans and pants in a straight leg. They are chic and stylish for most shapes.
  • DO wear shorter skirts to show off your legs. This takes attention away from and disguises the midsection.

HOURGLASS SHAPE

If your body is hourglass-shaped like Beyonce's:
  • DON'T hide your curves.
  • DO wear fitted dresses.
  • DO wear a belt at the waist to enhance your hourglass shape.
  • DON'T wear baggy clothing.
  • DO try wrap dresses.
  • DO go for high-waisted skirts to show off your hips.
  • DO pick thin, lightweight styles and fabrics.
  • DO wear skinny or straightleg jeans.

PEAR SHAPE

If your body is pear-shaped like Kim Kardashian’s:
  • DON'T wear clothing that draws attention to hips and thighs.
  • DO look for boat neck tops, square and cowl necklines.
  • DO wear strapless dresses. They show off arms and even out proportions.
  • DO try styles with ruffles on top. This also evens out proportions.
  • DO experiment with light-colored tops and dark-colored bottoms for contrast.
  • DO wear jackets that hit right above the waist.
  • DO rock a pair of straightleg jeans.
  • DO try a-line skirts, which camouflage wider hips.

RECTANGLE SHAPE

If your body is rectangle-shaped like Natalie Portman's:
  • DO wear scoop neck and sweetheart tops. It helps create curves.
  • DON'T go braless.
  • DO wear long jackets to create a lean look.
  • DO wear skinny, low-rise jeans.
  • DO wear tops with collars, ruffles and details to flatter your chest.
  • DON'T wear overwhelming styles.
  • DO layer! It gives your rectangle figure more dimensions.
  • DO wear dresses with ruching. Cinches on sides are ideal.

WEDGE SHAPE

If you have a wedge (or inverted triangle) body like Audrina Patridge's:
  • DO wear full skirts.
  • DO wear tops that call attention to your waistline.
  • DON'T wear spaghetti-strap tops.
  • DO experiment with high-waisted styles.
  • DON'T wear boat neckline tops.
  • DO wear wideleg pants, which even out body proportions.
  • DON'T be afraid to bring attention to your waist. It draws the attention downward.
  • DO wear bright colors on bottom.